Minnesota United FC

Minnesota United FC

Minnesota United FC

Minnesota United FC

Minnesota United FC

BRANDING, ADVERTISING

BRANDING, ADVERTISING

BRANDING, ADVERTISING

BRANDING, ADVERTISING

BRANDING, ADVERTISING

Minnesota United FC is not just a soccer club, it's a culture. "Scarves Up Minnesota" became a unifying rallying cry for fans across the state to come together as one to cheer on the "Loons". Creative was used across all media throughout the 2018 season.

Minnesota United FC is not just a soccer club, it's a culture. "Scarves Up Minnesota" became a unifying rallying cry for fans across the state to come together as one to cheer on the "Loons". Creative was used across all media throughout the 2018 season. 

Minnesota United FC is not just a soccer club, it's a culture. "Scarves Up Minnesota" became a unifying rallying cry for fans across the state to come together as one to cheer on the "Loons". Creative was used across all media throughout the 2018 season. 

Minnesota United FC is not just a soccer club, it's a culture. "Scarves Up Minnesota" became a unifying rallying cry for fans across the state to come together as one to cheer on the "Loons". Creative was used across all media throughout the 2018 season. 

Minnesota United FC is not just a soccer club, it's a culture. "Scarves Up Minnesota" became a unifying rallying cry for fans across the state to come together as one to cheer on the "Loons". Creative was used across all media throughout the 2018 season. 

ROLE: Art Direction, Design
AGENCY: Zeus Jones

DESIGN DIRECTOR: Brad Surcey
COPYWRITER: Rob Franks 

ROLE: Art Direction, Design
AGENCY: Zeus Jones
DESIGN DIRECTOR: Brad Surcey
COPYWRITER: Rob Franks 

ROLE: Art Direction, Design
AGENCY: Zeus Jones
DESIGN DIRECTOR: Brad Surcey
COPYWRITER: Rob Franks 

ROLE: Art Direction, Design
AGENCY: Zeus Jones
DESIGN DIRECTOR: Brad Surcey
COPYWRITER: Rob Franks 

ROLE: Art Direction, Design
AGENCY: Zeus Jones
DESIGN DIRECTOR: Brad Surcey
COPYWRITER: Rob Franks 

MNU billboard
MNU player
MNU player
MNU manifesto
MNU billboard
MNU billboard
MNU billboard
loon
mnu brandguide
Scarves Up

Selected Works

Minnesota TwinsVisual Brand Language

Famous ProductsBrand Design, Packaging, Illustration

Think with GoogleEditorial, Digital

Chicken 'n BiscuitsBrand Design, Visual Identity, Social

Saint Ambrose Catholic CommunityBrand Design, Visual Identity

U of MN Carlson School of ManagementSocial, Creative Direction, Illustration

National Parks of Lake Superior FoundationBrand Design, Visual Identity

Minnesota United FCBrand Design, Advertising

Guidehouse Illustration SystemIllustration, Brand Design

Famous Dave'sBrand Design, Visual Identity

Famous Dave's RestaurantBrand Design, Environmental Design

FridaysBrand Design

Gluten Free CheeriosBrand Design, Packaging, Digital

Stouffer's Brand BookBrand Design, Print

Allianz FieldBrand Design, Wayfinding & Signage

KixBrand Design, Packaging, Digital

Wheaties NextBrand Design, Digital

Guthrie Theater 2018Illustration

Variety MagazineEditorial Illustration

Kids' ToothpasteBrand Design, Packaging, Illustration

Mr. PorterEditorial Illustration

Guthrie Theater 2019Illustration

AARP MagazineEditorial Illustration

Courier MagazineEditorial Illustration

CSU MagazineEditorial Illustration

McKnight FoundationEditorial Illustration

Cemetery FriendsPackage Design, Illustration

Data BlindersEditorial Illustration

IconsBrand Design, Illustration

Wall Street JournalEditorial Illustration

NYSE MagazineEditorial Illustration

Thou Shalt Have a Time MachinePackage Design, Illustration

Insound CatalogEditorial Illustration

DestroyerGig Poster

Guided by VoicesGig Poster

Grizzly BearGig Poster

Kurt VileGig Poster

Courtney BarnettGig Poster

The War On DrugsGig Poster

Kevin MorbyGig Poster

José GonzálezGig Poster

Courtney BarnettGig Poster

DestroyerGig Poster

Sea WolfGig Poster

José GonzálezGig Poster

Kurt VileGig Poster

Guided by VoicesGig Poster

Courtney BarnettGig Poster

The War On DrugsGig Poster

© 2023 BRIAN DANAHER  |  ALL RIGHTS RESERVED