University of Minnesota - Carlson School of Management

University of Minnesota - Carlson School of Management

University of Minnesota - Carlson School of Management

University of Minnesota - Carlson School of Management

University of Minnesota - Carlson School of Management

SOCIAL CAMPAIGN

SOCIAL CAMPAIGN

SOCIAL CAMPAIGN

SOCIAL CAMPAIGN

SOCIAL CAMPAIGN

The University of Minnesota Carlson School of Management wanted to move away from its photography-based marketing to something more dynamic and versatile. The result was a bold conceptual illustration-based campaign that spoke directly to the benefits of the Carlson School’s suite of graduate-level programs. 

The University of Minnesota Carlson School of Management wanted to move away from its generic photography-based marketing to something more dynamic and versatile. The result was a bold conceptual illustration-based campaign that spoke directly to the benefits of the Carlson School’s suite of graduate-level programs. 

The University of Minnesota Carlson School of Management wanted to move away from its generic photography-based marketing to something more dynamic and versatile. The result was a bold conceptual illustration-based campaign that spoke directly to the benefits of the Carlson School’s suite of graduate-level programs. 

The University of Minnesota Carlson School of Management wanted to move away from its generic photography-based marketing to something more dynamic and versatile. The result was a bold conceptual illustration-based campaign that spoke directly to the benefits of the Carlson School’s suite of graduate-level programs. 

The University of Minnesota Carlson School of Management wanted to move away from its generic photography-based marketing to something more dynamic and versatile. The result was a bold conceptual illustration-based campaign that spoke directly to the benefits of the Carlson School’s suite of graduate-level programs. 

ROLE: Creative Direction, Art Direction, Design, Illustration

ROLE: Creative Direction, Art Direction, Design, Illustration

ROLE: Creative Direction, Art Direction, Design, Illustration

ROLE: Creative Direction, Art Direction, Design, Illustration

ROLE: Creative Direction, Art Direction, Design, Illustration