Famous Dave’s needed to make their heritage and beliefs clear to every customer – new, old, one-time, or repeat. The goal of the new branding was to create incremental changes that moved the brand forward without losing the strong ties to their heritage: deep barbecue expertise, a whimsical and irreverent tone, Wilbur the pig, sign painting, bright colors, and Famous Dave himself. In addition, new elements were added that spoke to new consumers and modernized the look of the brand.
Famous Dave’s needed to make their heritage and beliefs clear to every customer – new, old, one-time, or repeat. The goal of the new branding was to create incremental changes that moved the brand forward without losing the strong ties to their heritage: deep barbecue expertise, a whimsical and irreverent tone, Wilbur the pig, sign painting, bright colors, and Famous Dave himself. In addition, new elements were added that spoke to new consumers and modernized the look of the brand.
Famous Dave’s needed to make their heritage and beliefs clear to every customer – new, old, one-time, or repeat. The goal of the new branding was to create incremental changes that moved the brand forward without losing the strong ties to their heritage: deep barbecue expertise, a whimsical and irreverent tone, Wilbur the pig, sign painting, bright colors, and Famous Dave himself. In addition, new elements were added that spoke to new consumers and modernized the look of the brand.
Famous Dave’s needed to make their heritage and beliefs clear to every customer – new, old, one-time, or repeat. The goal of the new branding was to create incremental changes that moved the brand forward without losing the strong ties to their heritage: deep barbecue expertise, a whimsical and irreverent tone, Wilbur the pig, sign painting, bright colors, and Famous Dave himself. In addition, new elements were added that spoke to new consumers and modernized the look of the brand.
Famous Dave’s needed to make their heritage and beliefs clear to every customer – new, old, one-time, or repeat. The goal of the new branding was to create incremental changes that moved the brand forward without losing the strong ties to their heritage: deep barbecue expertise, a whimsical and irreverent tone, Wilbur the pig, sign painting, bright colors, and Famous Dave himself. In addition, new elements were added that spoke to new consumers and modernized the look of the brand.
Selected Works
Famous Dave'sBrand Design
FridaysBrand Design
Minnesota United FCBrand Design, Advertising
Famous Dave's RestaurantBrand Design, Environmental Design
Gluten Free CheeriosBrand Design, Packaging, Digital
KixBrand Design, Packaging, Digital
Wheaties NextBrand Design, Digital
Stouffer's Brand BookBrand Design, Print
Kids' ToothpasteBrand Design, Packaging
Allianz FieldBrand Design, Wayfinding & Signage
Twin Cities United WayBrand Design
Post-it.comBrand Design, Digital
Guthrie Theater 2018Illustration
Variety MagazineEditorial Illustration
Courier MagazineEditorial Illustration
Mr. PorterEditorial Illustration
Guthrie Theater 2019Illustration
What I ate at the MN State Fair Illustration
AARP MagazineEditorial Illustration
TomatoesIllustration
CSU MagazineEditorial Illustration
McKnight FoundationEditorial Illustration
Cemetery FriendsPackage Design, Illustration
Data BlindersEditorial Illustration
IconsBrand Design, Illustration
Wall Street JournalEditorial Illustration
NYSE MagazineEditorial Illustration
Thou Shalt Have a Time MachinePackage Design, Illustration
Insound CatalogEditorial Illustration
DestroyerGig Poster
Guided by VoicesGig Poster
Grizzly BearGig Poster
Courtney Barnett & Kurt VileGig Poster
Kurt VileGig Poster
Courtney BarnettGig Poster
The War On DrugsGig Poster
Kevin MorbyGig Poster
José GonzálezGig Poster
Courtney BarnettGig Poster
DestroyerGig Poster
Sea WolfGig Poster
José GonzálezGig Poster
Kurt VileGig Poster
Guided by VoicesGig Poster
Courtney BarnettGig Poster
The War On DrugsGig Poster
© 2019 BRIAN DANAHER | ALL RIGHTS RESERVED